Jeanean Gendron, Your Shasta County Real Estate Specialist: January 2009

I recently spent an hour speaking with a new agent in my office who has a short sale listing and got her first offer. The other agent pressured her to accept an FHA loan with 6% in concessions. The buyer's agent kept telling this new agent that she could effective work the short sale for her and that she needed to accept the offer within one day and put it pending with a 72 hour notice to perform. NOT! This agent even put in the offer that no other offer could be accepted. This agent doesn't GET IT! How does this look out for the seller's interest?

In California, we typically put it pending with a continue to show for a short sale because we can accept a better offer up until approval is given. This agent was not acting in a responsible way.

I spent an hour with her today explaining that we are looking for the strongest offer to provide the bank. Not necessarily an FHA with 6% concessions coming back. The FHA appraiser will note major issues and most short sales are looking at "AS IS" condition.

We talked about how this agent was pressuring her to accept her offer. I explained that it is not in her seller's best interest to allow this and that she just needed to speak with her seller about the conditions of the contract and help her seller decide to wait and see what comes in. It is a new listing and a quick offer within a few days. The indication is it's hot...but you never know....right? At the same time she needs to educate her buyer's agent and hopefully the buyers that she does not want to lose their offer. She will wait to see if better offers come in and if not she will work diligently to get this offer justified and approved. Part of that may be that if no other offers come in, she may continue to drop the price and ask her buyer's to wait until their offer looks more attractive given the banks bottom line. Make sense?

Half of the short sale process is education for the seller, the buyer's agent and hopefully through the buyer's agent the buyers. The other half is sending a complete short sale package to the bank and the justification of why they need to accept whatever offer is currently the strongest offer.

As the seller's agent, our job is to get the best offer for the bank that is possible. In California, we are given a short sale addendum that gives the seller an out to accept better offers throughout the process. This is a good and advantageous goal for both the bank and the seller. Making sure that the buyer's agent understands this is critical to a smooth transaction and a good outcome for all.

It's all about TENACITY and being able to represent the bottom line to the bank. Document and Document why this offer makes sense for the bank!

I am Jeanean Gendron, your Redding and Shasta County Specialist. You can reach me at 530 276-7417. I answer my phone. You can visit our website for all your real estate needs, or visit our niche market websites for specialty markets:

Luxury Homes

Short Sale Website and Blog

First Time Home Buyer

New Homes in Shasta County

It's come to me lately that I have a departure to make....Am I blogging to take the next level and be famous....or am I blogging for the consumer and being a good Realtor. Are they different goals...I don't thnk so. If we are at the level that leads the consumer forward...then as a celebrity we are a "thought leaders" and reaping the rewards of being at the leading edge of technology and connection.' What does that achieve....leading edge technology and connection with the here and now....understanding of the current market trend on a national and local level...helping our consumer at all means and costs.

Niche Markets rule in this new decade of technology and social networking. Connecting with your consumer on the level of their need is paramount. We help you determine the goal and delivery of your goals. As experts on the area local and national market trends we advise you of the market conditions so that your goals are realistic and can be accomplished in this market.

I am Jeanean Gendron. I am your Redding and Shasta County Specialist. You can reach me at 530 276-7417. I answer my phone. Visit our website to learn more about Redding and Shasta County Real Estate.

I think I may move into motivational speaking and coaching. What is necessary for 2009 success. Your business plan (goals) and acitivity plan. Need a coach...call me. I know what I can do and what my ability can produce. I've been a business planner for Apple Computer in the Service Training Division and I deliver.

If you need an accountability coach...give me an email and your business plan and we can set up a 1/2 hour coaching plan to help you reach your goals. Your belief in yourself is key. I just hold you accountable to your own goals. I love business planning and improving business development. I have a complete commitment to your SUCCESS! I love connection! I am here to help with tacit learning in Real Estate and motivational coaching. I do it every day when I blog. I'm helping several people currently out of my area. Partner with someone you trust to hold you accountable. Loved ones can be a bit on the careful side. You would want to set some ground rules, however if you care about that person, you won't want to let them down.

Another agent in your office can partner with you to meet on an agreed upon time and go over your progress and any adjustments that need to be made. It's hard to hold yourself accountable....too easy to let it keep slipping away. I have and have had several accountability coaches and over the years and it has helped me. I've also partnered with other agents to help them. 2009 can be the year we just help each other. So if a half hour telephone conversation can help, then let's talk. When you realize that a phone call works, then it opens up the field of consideration to many people you know to help you. You may want to offer to be an accountability coach to someone you care about. Let's hope the year of 2009 is all about collaboration and helping each other move forward!

I was kidding about moving into motivational speaking and coaching. I'm not funny enough. We just had Rick Geha come to our Board and present a Business Planning session. He is a Broker and Owner of a Keller Williams office in Fremont, CA. He is a national motivational speaker. We laughed and laughed. He was so funny and very on target. I've been a business planner for many years and it's always good to hear it from another perspective and he was completely awesome! If you get the chance....do go see him.

I specialize in Short Sales and recently I had a very difficult time with one negotiator. Most of my short sales get approval in a relatively short period of time (10 to 30 Days). In this case, its been 45 days and I can't get the negotiator to say she has a complete Short Sale Package. She has requested new bank statements twice, paperwork on their cars, a rental agreement and run a credit check on the sellers. All of the above is out of the "normal" process for a short sale. After much frustration and her demanding to speak with the sellers, I went over her head and spoke with her supervisor. I told the supervisor that while normally I have the BPO ordered within 10 days that she had at this point not even approved our submission as complete. With much detail I described the abnormal behavior of this Loss Mitigator and stated that while I did not want to call the OCC (Comptroller of the Currency, Administer of the Bank. US Department of the Treasury), I would if we could not get our package moving.

We now have confirmation of a complete package. The Short Sale package has been moved forward for review. I hesitated to go over this person's head, however after 45 days, it felt like harassment for my clients and I decided it was enough.

You have to talk with the OCC's consumer complaint division in Houston, Texas, however if the bank is not responding you do have the option to file a complaint. The link is above. It is TENACITY with all caps that gets these short sales done!

I am Jeanean Gendron, your Redding and Shasta County Specialist. You can reach me at 530 276-7417. I answer my phone. Visit our websites to learn more about Redding and Shasta County Real Estate.

Market Statistics for Shasta County MLS Active Residential Listings: 1223

Active Residential Listings in Redding CA: 610

Pending Residential Sales for Shasta County: 149

Pending Residential Sales for Redding, CA: 87

Closed Residential Properties for Shasta County: 154

Closed Residential Sales for Redding, CA 57

Shasta County MLS wide Median Residential Sold YTD: $228,538

Redding MLS wide Median Residential Sold YTD: $260,068

We continue to see declining prices. A quarter review establishes the declining market trend over time. We are unsure at this time if there will be help from this new administration. If there are not new and real help for sellers in trouble, we will continue to see foreclosures and short sales which will continue the declining market value trend. Let us hope there will be help to keep home owners in their homes.

Q4 2008, Number of Homes Sold 265, Average Sale Price $260,102, Square Foot $148.16

Q3 2008, Number of Homes Sold 307, Average Sale Price $266,344, Square Foot $150.80

Q2 2008, Number of Homes Sold 293, Average Sale Price $285,525, Square Foot $158.35

Q1 2008, Number of Homes Sold 218, Average Sale Price $295,760, Square Foot $163.46

Q4 2007, Number of Homes Sold 241, Average Sale Price $304,601, Square Foot $170.55

Q3 2008, Number of Homes Sold 296, Average Sale Price $323,302, Square Foot $186.08

Source: MLS, Shasta Association of Realtors, figures are deemed reliable but not guaranteed.

The Shasta Lifestyle! Come discover the beauty of Redding and Shasta County.

Here are the city of Redding and Shasta County demographics and links to the many things available to the people who live The Shasta Lifestyle here in Redding and Shasta County. Enjoy!

Shasta County, Land area is 3,785.2 square miles, Density 47.4 people per square mile, versus California Density at 217.2 people per square mile. Population (2006 estimate): 179,951. House Hold Income: Median $37,696, Persons below proverty is 13.4% and Home ownership rate is 66.1%. Education: High School graduates: 83.3% of adults 25 and up. Bachelor's degree is 16.6% of adults 25+

Shasta County: Redding, population is 90,033 (in 2000), incorporated in 1887. Average temperature in January is 55 and average July temperature is 98.

Information Links for Recreation and County and City Resources:

Shasta County: A Guide to Shasta County ~ Shasta County Parks, Trails and Open Space Plan ~ Shasta County Guide to Recreation ~ California State Parks - Shasta Cascade ~ City of Redding Information Center ~ Turtle Bay Museum ~ Redding Convention Center ~ Cascade Theatre Schreder Planetarium ~ Turtle Bay Exploration Park ~ Shasta State Historica Park ~ Sacramento River Trail/Caldwell Park ~ Sacramento River Trail Map Redding Community Services ~ Shasta County Library ~ Shasta Historical Society

I am Jeanean Gendron your Redding and Shasta County Specialist. You can reach me at 530 276-7417. I answer my phone. Visit our website to learn more about Redding and Shasta County Real Estate. Luxury Homes, All MLS Listings by Price, Jeanean's Total Real Estate Resource, Short Sale Information and Listings.

Search ALL ACTIVE SHORT SALE LISTINGS

Search ALL ACTIVE FORECLOSURE LISTINGS

Redding Real Estate ~ New Homes ~ Owning A New Ochoa & Shehan Home-When Ochoa and Shehan build a new home, they build it as if they will be living there.

That distinct difference is felt in each and every Ochoa and Shehan home. With attention to detail and open floor plans that lend themselves to spaciousness and luxury amenities, you have the best that is offered in new home building.

With a dedication to Earth Advantage and green friendly building, the community and the new owners benefit from this builder's connection to the futuristic and responsible commitment to building efficient and resource saving homes. A smaller footprint is the way of the future and this builder of fine homes, Ochoa and Shehan has embraced this concept for many years.

You must come and see and learn about an Ochoa and Shehan home and all of the latest green friendly and energy saving resources and technology that goes into building these special homes. While the result is green friendly and energy saving, the elegant result has not suffered and you are offered luxury amenities and a process for delivering your perfect home. Call today for an appointment and we will show you around. We have five subdivisions in varying price range and amenities and we can fit you with everything you could possibly want in a new home.

VideoAd by Mixpo

I am Jeanean Gendron, your New Home Specialist. I can be reached at 530 276-7417. I answer my phone. Visit my New Homes Blog Site and all the latest on Ochoa & Shehan Homes. View the following active listings for Ochoa & Shehan new homes: Clover Creek Estates ~ Bel Air Estates ~ Stillwater Ranch ~ Summerfield Meadows Estates ~ Crown Meadows Estates.

Jeanean's Listings

Shasta MLS by Price

All Active SHORT SALE Listings

All Active FORECLOSURE Listings

Redding and Shasta County Real Estate Resource

How Much Is My Home Worth ~ Search all Homes in Shasta County ~ Dream Home Finder

Search for Schools in Redding and Shasta County

We are in a drought here in Redding and Shasta County. I am thinking to looking into Rain Dances to bring the rains we need this winter. So far we've had zip. My good Friend and pundit Henry Herzberger does Yagyas for Rain when needed and I intend to ask him for help. If you have too much rain, please send it our way. Lake Shasta is literally a puddle and really ugly. So send us anything that you know of that will bring Rain. ActiveRain is always raining good things, and so I just thought I put it out there and see if AR can send RAIN!

I am Jeanean Gendron, your Redding and Shasta County Specialist. I can be reached at 530 276-7417. I answer my phone. Visit our website to learn more about Redding and Shasta County Real Estate.

I am wondering where we are all going with this effort on mutiple blogs. Will we all end up going postal cuz we lost our minds and went crazy. I'm dreaming about blogs and how everything fits in a blog. They are different colors and have different numbers and I must be sure to get the right thing or activity like cooking dinner in the right blog. These are dreams for now....but am I seeing the future and this will become my reallity?

Let's all hope that we have an SEO strategy for our niche markets that will create a ROCK YOU reality instead. Just funny ponderings. I miss everyone....I've been so busy building blogs........

As we have entered into the world of building our own blogs we continue to look for more knowledge and understanding of SEO. There are many sites out there that will run an analysis for you provided you sign in and then they will call you with the findings and try to sell you on their services.

Well, doing it yourself means doing it yourself. I look to AR to do much learning but I have found some tools that are helping me get a handle on just what areas I need to learn about.

Hubspot's product websitegrader.com is free and provides you with useful information. You do have to sign in and they will give you a call, however you can continue to use the tool.

SEOCheckUp.com is another site that runs a very different analysis and is useful in learning the various aspects of fine tuning your site for SEO.

I've got lots of work to do! Enjoy!

I can feel a change and it comes from a field created from the hearts of Americans....we have hope. Let us hold on to that hope and make every day count. I am looking forward to a great year and renewed hope that we can help our clients keep their homes. There is hope that there will be resources available for people to "workout" new mortgages with their banks based on market value and current interest rates. There is hope that even people who are behind will have opportunity to save their homes.

I remain optimistic that 2009 will be a year to help the home ower in many ways. Whether it is to own their first home or to keep their home, I am looking forward to seeing more resources available.

I am Jeanean Gendron, your Redding and Shasta County Specialist. I can be reached at 530 276-7417. I answer my phone. I specialize in helping first time homes buyers and in short sales. My hope for the future is that there will be less short sales and foreclosures. Visit my Website and Blog to learn more about Redding and Shasta County Real Estate.