Social Network and the Five Things You Should Know About the Blogsphere--Having a presence in the Social Networking segment of the Web has some critical aspects about it for Real Estate.
A strategy is advised. Here are five areas of focus that will help you brand your business and ensure your Return On Investment (ROI).
Business Planning--You have to be a good business planner. Just as you plan for your Real Estate Business you should also integrate a Technology and Internet Marketing plan.
Get Out in the Blogosphere--subscribe to other blogs and comment regularly. Make friends out there and connect. The more interesting things you read, the more interesting you become.
Be Transparanet and Real--we've learned that the Reader wants the Real Person behind the writing. Share you experience and your opinions on how our Industry improves. Share your expertise and the values you embrace.
Make a Commitment--it will take dedication to achieve your goals. Allocate a schedule or dedicated time when you will read, write and publish on your blog. Learn about SEO and how to be effective. Join ActiveRain. ActiveRain is a storehouse of "How To" on 360 degree subjects you can search and learn.
Be the Best You Can Be--live everyday believing in yourself. Hold onto an ideal that you and your business will improve each and every day. You just signed up for a second derivative for improvement. When we look to improve how we are doing business by "improving the improvement process" we can attain greater returns. It's not rocket science, it's just building an marketing infrastructure for your clients.
In summary,
- plan your strategy,
- get out in the Blogosphere and participate,
- be transparent and real in your writing,
- be determined and set aside time, and
- be the Best at what you do.
Social Networking and the Five Things You Should Know About the Blogosphere provides you the basis for establishing and maintaining an Internet Marketing system that will brand your business and deliver improved business development.
Excellent points. Thank you for sharing.
Great Info Jeanean! While blogging is important in bringing in new business, keeping in touch with those clients is equally important. To ensure you have their business for years to come you can use the same strategy with sites like Facebook and Linked In to keep in touch, and stay connected for years to come.
Thanks for sharing your suggestions. Good advice. Best wishes for continued success!
Gail, thanks for the read.
Robert, that's the part about being the best that you can be at what you do. The entire traditional model of being that Professional Realtor that makes those phone call each day and follows up with their clients is lumped into that part. Our world is changing rapidly and while there will never be a replacement for relationships....they way we stay in touch has changed. Facebook and LinkedIn are valuable tools for making that easier. Thanks for adding value to the post.
Roy, Thanks for coming in for the read.
Good points, Jeanean. For me, setting aside a specific time to read, comment and write was crucial. Love the way you used Twitter to link back to this post. It's all interconnected, isn't it?